Have you heard about Mama Shelter, the popular chain of trendy and offbeat hotels? Now you can book rooms there via Accorhotels.com, the booking portal for Accor hotels.
On 1 April 2015, the Mama Shelter establishments joined the 3,700 Accor hotels on the Accorhotels.com booking platform. So on the site’s web and mobile versions or via the app, rooms can now be booked at its five hotels (Paris, Marseilles, Lyon, Bordeaux and Istanbul).
A win-win partnership
This online visibility is part of a new partnership between Accor and Mama Shelter. Last October, the Accor group acquired a stake of roughly 35% in this lifestyle hotel chain, an operation which has offered Mama Shelter a great opportunity to accelerate its expansion. And for Accor, it’s a chance to expand its provision courtesy of a new brand that may still be relatively low profile but is already uber-fashionable.
Large communal areas, bumper table d’hôte menus, décor by Philippe Starck, events, iMacs in the rooms, free Wi-Fi and films, friendly staff… but also a restaurant and cocktail bar. Mama Shelter is an avant-garde and laid-back concept that is quite simply revolutionising codes of practice in the hotel industry! More than just a place to sleep or eat, Mama Shelter aims to be a lifestyle venue and meeting place. With this in mind, the brand offers real urban refuges that are unusual, participatory, popular and fashionable, where everyone feels at home.
Currently, the brand’s portfolio comprises 5 hotels, 5 restaurants and 450 staff in 5 cities and 2 countries. But that’s only a start… as Mama Shelter has announced it will be opening twenty new establishments over the coming five years. For instance? The brand will soon be unveiling a hotel in Los Angeles and there’s also talk of outlets in Lille, Zurich, Amsterdam, Barcelona, Mexico City, Seoul, New York and London. So cool!