Driven by a constant desire to offer innovative services that appeal to its clientele, AccorHotels organises diverse events all year round at its various hotels. To pique your curiosity, here’s a summary of some notable past and future happenings.

  • The Winter BBQ at the Sofitel Brussels Le Louise
    Last February, around 200 guests were able to enjoy an unforgettable evening. After a conference on the secrets of “business storytelling”, they were immersed in a fully-fledged winter landscape, complete with snow machine and open-air barbecue! You can view the photos here.
  • The INK Hotel Amsterdam anniversary celebrations
    In April, INK celebrated its 2nd anniversary… by holding a major party packed with surprises. To pay homage to the building’s rich past as former base of the “De Tijd” newspaper, the spotlight was firmly focused on… ink! Basically, all of the décor was redone in blue, and guests were even able to get a tattoo!
  • The Summer Workshops @ at the Novotel Mechelen Centrum
    On 18 May, the hotel’s guests will be able to attend a choice of creative workshops: the trendy customisation of an Ibiza bag, or a short course in making summer cocktails and mocktails. Interested? Then register by e-mail at
  • The Novotel Amsterdam City, sponsor of the “Taste of Amsterdam 2017”
    From 2 to 5 June, the Amstelpark will once again be invaded and transformed for the 9th consecutive year! What for? The organisation of the culinary festival “Taste of Amsterdam”, where various dishes from the city’s top restaurants and chefs can be tasted.
  • “Liefmans Beach” at the Novotel Gent Centrum
    10 days of major popular and cultural festivities… There’s no doubt: the Gent Festival is the annual event that simply can’t be missed. This year, it’s taking place from 14 to 23 July and, to mark the occasion, the Novotel – in conjunction with Duvel Moortgat – is installing a huge bar alongside the outdoor pool, decorated in seaside style. Fiesta guaranteed!
  • The “Artist Playground” at the Pullman Eindhoven Cocagne
    What’s the concept behind the new programme being launched at Pullman hotels? To allow established or emerging artists to exhibit their works within the chain’s establishments. To generate interactions between art and guests, live performances and workshops will also be held. N.B.: at the Pullman Eindhoven Cocagne, the first artist will be Selwyn Senatori.